How to Measure Shopping Bags: Width, Gussets and Handles

A translucent shopping bag filled with groceries and printed with green leaves.
Summary

Mark face width, opened gusset depth and usable body height on a drawing. Show the handle opening as well, so the supplier can see where the product ends and the customer’s hand needs room.

Take a bag marked “300 × 100 × 450 mm.” Does 450 mm end at the top of the body or the tips of the handles? Is 100 mm the depth of the open side or the width of a folded gusset? Put those labels beside the numbers before asking for a price.

A box may settle neatly on the bottom but come up through the handle opening. Take a second set of measurements with the retail pack inside the bag.

Name each dimension before writing the numbers

Dimensions to label for different shopping bag constructions
ConstructionWhat to recordDetail to make explicit
Flat bagFace width and body heightWhether measurements are internal or external
Side-gusset bagFace width, opened side depth and heightOpened depth versus one folded-in section
Bottom-gusset bagWidth, height and opened bottom depthThe bottom fold is not a side gusset
T-shirt or die-cut handle bagBody dimensions, overall height and handle openingThe area remaining for contents below the grip

The bag measurement guide from American Plastic Manufacturing shows how dimensions vary by bag and handle style. Use a labeled drawing to agree which convention applies to your order.

Show whether the gusset is folded or opened

With an empty bag lying flat, the side gusset folds inward. Measure from the outer edge to the innermost fold, then open the side and record its full depth separately.

A filled leaf-printed shopping bag hanging at an angle.
Filled Bag Angle

On a symmetrical gusset, two 50 mm sections open to a side depth of 100 mm. Mark “100 mm fully opened side gusset” on the drawing so a supplier can reproduce the measurement.

You can see the fold and the opened side in US Poly Pack’s measurement guide. The 50 mm and 100 mm figures here illustrate how to label them.

Where the usable body ends and the handles begin

On a T-shirt bag, measure to the handle tips for overall height. Also measure from the bottom to the lowest point of the handle cutout. That second measurement shows where a tall box may start to block the grip. On a die-cut bag, check the hand opening above the box too.

On a bag with separately attached loop handles, mark the top body edge and the handle extension. Ask which of those points the quoted height uses.

  • Mark the top of the usable packing area.
  • Show the handle opening’s position and dimensions.
  • Identify any required clearance between the product and the grip.
  • Keep total height and body height as separate labeled values when they differ.

Ask which handle constructions the supplier offers before using the drawing to order.

Check the widest packed item and the way it is carried

Measure the retail pack rather than the loose product. A gift box, garment bundle or rigid insert can change the width and depth that the bag needs to accommodate.

Let the gussets open around the packed item and check how its corners sit at the base. Pick up the bag by the handles. There should be room for the hand without pushing down on the box.

Multiplying face width, gusset depth and overall height treats the bag as a rigid box. Use the filled sample to check how the bottom and handles limit the usable space.

Place the print on the filled shape

Mark the side folds, grip and bottom seal on your artwork drawing. A logo centered on the empty bag can partly disappear into a fold once a box opens the gussets.

Use a paper printout or marked sample to check the layout at actual size. Look from the front and side with the intended contents inside. Keep important text away from the grip and other areas that become distorted in normal use.

Send the supplier the checked layout and ask them to confirm the printable area on that construction.

Record fit and carrying performance as different checks

Record whether the item goes in and leaves room for the hand. If you need a carrying load, test that separately using the intended contents and grip.

A hand holding a white die-cut handle bag with black tea-shop lettering.
Die-Cut Bag in Hand

If a handle or bottom seal fails, mark the tear and record how the contents sat in the bag. The thickness guide explains how to compare the film while you investigate the failure.

To compare samples, use the same contents and grip each time. Photograph the filled front, open side and handle area.

An example of a labeled bag drawing

For one example bag the drawing could read “300 mm face width, 100 mm fully opened side gusset, 450 mm overall height to handle tips.” Add separate arrows for the usable body height and the hand opening. The dimensions illustrate the notation.

Save the finished drawing with the filled sample photos once the fit is approved. It should be possible to identify every dimension without referring back to an email.

Arrows to add to the drawing

  • Face width, measured either inside or outside as marked.
  • Side or bottom gusset, with the full opened depth labeled.
  • Height to the lowest point of the grip and height to the top of the bag.
  • Handle opening and the clear area available for print.

Shopping bag measurement questions

Ask the supplier to label the numbers. They often mean face width, gusset and height, but you still need to know which gusset was measured, whether it was open and where the height ends.

They can refer to the same symmetrical side gusset. A 50 mm distance from edge to inner fold gives 100 mm when both halves open. Confirm both measurements on the drawing.

That depends on the stated convention and construction. Record overall height and usable body height separately when they differ, and label the handle opening or attached handle extension.

The packed box dimensions are a useful starting point. You must also check insertion, opened gussets, the base and room to grip the handles. Approve the filled sample rather than relying on the box footprint alone.

A gusset adds space for a deeper item. To assess carrying weight, test the filled bag with its actual film, seals, handles and load arrangement.
Send a photo of the bag and its contents

If the box fits but the grip feels tight, send a side view with the bag filled. Include the face width, opened gusset and usable height shown on your drawing.

Discuss Shopping Bag Dimensions